fixweasel

Stakeholder Outreach Workflow

This tool walks you through a structured two-prompt workflow that runs inside ChatGPT. Use it to research relevant stakeholders in your target market and then generate tailored outreach messages for each one. The workflow is built around conversation — not selling.

How to use

  1. 1Copy Prompt 1, add your target stakeholder details in the USER INPUT section at the bottom, and paste it into a ChatGPT thread. Use a Deep Research model if available.
  2. 2Open a separate ChatGPT thread (or Project). Paste Prompt 2 and wait for ChatGPT to acknowledge.
  3. 3Copy each stakeholder from your research output and paste the details into the message thread one at a time.
  4. 4Repeat for every stakeholder, staying in the same message-generation thread throughout.

Step-by-step workflow

1

Open Prompt 1 below and add your inputs

Scroll to the Prompt 1 section below and copy it. Before pasting into ChatGPT, fill in the USER INPUT section at the bottom. Add your target audience, what you are introducing, the problem you are addressing, and any optional links or constraints.

2

Paste Prompt 1 into ChatGPT as a research thread

Open a new ChatGPT conversation and paste the full prompt. If you have access to a Deep Research model, use it here. This gives ChatGPT the best chance of finding accurate, detailed information about each stakeholder.

3

Wait for the research output

ChatGPT will process the stakeholder details you provided and generate a structured output for each one. This output includes audience insights, platform information, and context you will use in the next step.

4

Set up a dedicated message-generation thread

Open a separate ChatGPT conversation for writing outreach messages. To keep things organised, the recommended setup is to do this inside a ChatGPT Project with two threads: Thread 1 for research and lead discovery, and Thread 2 for generating outreach messages.

Recommended ChatGPT Project layout
1Thread 1 — Research and lead discovery
2Thread 2 — Outreach message generation
5

Paste Prompt 2 into the message-generation thread

Copy Prompt 2 from below and paste it into Thread 2. ChatGPT will acknowledge the instruction and confirm it is ready to receive stakeholder details. Do not provide any stakeholder input yet.

6

Paste the first stakeholder from your research output

Go back to Thread 1 and copy the full details for the first stakeholder from the research output. Return to Thread 2 and paste those details into the conversation.

7

Wait for ChatGPT to generate the outreach message

ChatGPT will produce three sections: a stakeholder insight, the strategy it has chosen, and the final outreach message ready to send. Review the output and use or adapt the message as needed.

8

Repeat for each additional stakeholder

Stay in the same message-generation thread. Copy the next stakeholder's details from Thread 1 and paste them into Thread 2. ChatGPT will generate a new message each time. Continue until you have outreach messages for every stakeholder.

Stay in the same message-generation thread

Do not open a new thread for each stakeholder. Paste each new set of stakeholder details into the same Thread 2 conversation. ChatGPT maintains context from the original instruction and produces a fresh message each time.

Prompt 1 — Stakeholder Research Prompt

Paste this into Thread 1. Add your target stakeholder details in the USER INPUT section at the bottom before running it.

Prompt 1
You are a market-mapping research agent tasked with identifying high-leverage distribution channels that provide access to a specific professional audience.

Your job is to identify **gatekeepers who aggregate access to that audience**, so that one outreach message could potentially reach many relevant professionals at once.

Gatekeepers may include:

• influencers
• newsletter operators
• podcast hosts
• community moderators
• consultants
• agency leaders
• open industry communities
• discussion forums
• knowledge platforms

Your objective is to produce a **large operational contact map** of these gatekeepers.

The final output must contain **at least 50 qualified targets** that can be contacted directly.

The results must be **actionable and operational**, meaning every entry must contain a real contact route such as:

• email address
• LinkedIn profile
• submission page
• website contact form
• podcast guest submission link
• community join link

The output must prioritize **organic, zero-cost distribution opportunities** and **low-friction access**.

Do not provide theory, commentary, or explanations outside the required output structure.

---

CONTEXT

The user is attempting to introduce an idea, tool, service, product, or insight to a specific professional audience.

Instead of contacting individuals one-by-one, the goal is to identify **gatekeepers who already have the attention of that audience**.

Gatekeepers may control access through:

• newsletters
• podcasts
• communities
• social platforms
• forums
• blogs
• professional networks

Your task is to map where those audiences gather and who controls access to them.

---

CRITICAL FILTERS

Every candidate you include must satisfy the following conditions.

---

FILTER 1 — ZERO OR LOW COST ACCESS

Include only channels where outreach can happen organically through actions such as:

• sending an email
• sending a LinkedIn message
• pitching a podcast appearance
• submitting guest content
• joining a community
• posting in a discussion forum
• contributing insights to a newsletter
• participating in a public community

Exclude channels that require:

• paid sponsorship
• advertising purchases
• conference booth purchases
• newsletter sponsorship fees
• influencer advertising fees

If a platform normally sells ads but **also allows organic participation**, it may still be included.

---

FILTER 2 — LOW FRICTION ACCESS

Prioritize channels where access requires only simple actions such as:

• sending an email
• sending a DM
• joining a community
• submitting a pitch
• posting content

Exclude channels where participation requires:

• becoming an official vendor
• enterprise vendor onboarding
• long partnership approval processes
• formal SaaS integrations

If access requires formal vendor approval or enterprise partnerships, exclude the entry.

---

FILTER 3 — NON-COMPETITIVE PLATFORMS

Some platforms will block exposure if the idea or tool competes with their business model.

Exclude platforms where promoting a new tool, product, or service would likely be blocked because it directly competes with their core offering.

Include platforms only if they allow:

• open discussion
• guest content
• community participation
• industry insights

---

FILTER 4 — DIRECT CONTACT REQUIRED

Every entry must include a **real contact path** such as:

• email address
• LinkedIn profile
• website contact page
• submission form
• podcast guest submission link
• community join link

If no contact route can be found, exclude the entry.

---

FILTER 5 — AUDIENCE RELEVANCE

Each target must provide access to the **specific audience defined by the user**.

Examples of audience types may include:

• recruiters
• HR professionals
• founders
• marketers
• developers
• finance leaders
• operations managers

Do not include channels that do not primarily serve the target audience.

---

RESEARCH CATEGORIES

Identify targets across all of the following categories.

---

CATEGORY 1 — INDUSTRY INFLUENCERS

Individuals who produce content and have an audience composed primarily of the target professional group.

Platforms may include:

• LinkedIn
• newsletters
• blogs
• YouTube
• podcasts
• industry communities

Focus on individuals who appear reachable via email or LinkedIn.

Include estimated audience size when possible.

---

CATEGORY 2 — INDUSTRY NEWSLETTERS

Newsletters read by the target audience.

Include only newsletters that allow one or more of the following:

• guest submissions
• contributor articles
• story submissions
• contact emails

Exclude newsletters that require paid sponsorship.

---

CATEGORY 3 — PROFESSIONAL COMMUNITIES

Communities where the target audience gathers and shares ideas.

Examples include:

• Slack communities
• Discord servers
• LinkedIn groups
• Reddit communities
• online forums
• industry discussion boards

Communities must allow joining or posting without paid access.

Include member counts where available.

---

CATEGORY 4 — INDUSTRY PODCASTS

Podcasts that serve the target audience.

Include only podcasts where guest pitches can be submitted via:

• email
• guest submission forms
• LinkedIn outreach

Exclude podcasts requiring paid sponsorship for appearances.

---

CATEGORY 5 — CONSULTANTS AND ADVISORS

Independent consultants, advisors, or experts who work with multiple organizations in the target industry.

These individuals may influence multiple companies and decision makers.

Prioritize consultants who:

• publish industry content
• operate consulting practices
• advise companies within the target audience

Include direct contact methods.

---

CATEGORY 6 — INDUSTRY NETWORKS AND LEADERSHIP GROUPS

Communities or organizations connected to leaders within the industry.

Examples include:

• professional networks
• training organizations
• leadership groups
• operator communities

These groups often influence multiple professionals at once.

---

CATEGORY 7 — OPEN INDUSTRY PLATFORMS

Platforms where industry topics can be discussed publicly.

Examples may include:

• industry forums
• public discussion boards
• technology communities
• startup forums
• professional discussion platforms

Only include platforms where users can post or contribute without formal vendor approval.

---

CATEGORY 8 — HIGH-TRAFFIC KNOWLEDGE PLATFORMS

Public platforms where professionals in the industry actively consume insights.

Examples include:

• industry blogs
• knowledge hubs
• resource libraries
• insight platforms

Include platforms that accept contributions or article submissions.

---

CATEGORY 9 — SOCIAL CHANNELS WHERE THE AUDIENCE GATHERS

Identify social communities where the target audience is highly active and posting is allowed.

Examples may include:

• LinkedIn groups
• Reddit communities
• Slack groups
• Discord communities

Only include communities that can be joined without paid membership.

---

OUTPUT REQUIREMENTS

You must produce **at least 50 qualified entries**.

If possible, exceed 50.

Prioritize diversity across categories rather than listing many entries from the same platform.

---

OUTPUT FORMAT

Group results by category.

Each entry must include the following fields.

Name

Category

Platform Type
(example: newsletter, podcast, influencer, community)

Primary Platform
(example: LinkedIn, Slack, Substack, Reddit, website)

Estimated Audience Size
(if unknown, write "unknown")

Audience Description
(example: startup recruiters, agency recruiters, HR leaders)

Why This Audience Is Valuable

Contact Method
(example: email, LinkedIn DM, submission form)

Direct Contact Link
(example: LinkedIn profile, email address, submission page)

Submission or Outreach Instructions
(example: pitch guest article, send podcast guest request, join community and post)

---

FINAL QUALITY CHECK

Before finalizing results:

1. Confirm every entry meets the zero-cost access requirement.
2. Confirm every entry has a real contact route.
3. Confirm every entry provides access to the target audience.
4. Confirm the total number of entries is at least 50.
5. Confirm results are grouped by category and formatted clearly.

Return only the structured results.

---

USER INPUT

At the end of this prompt the user must define the audience and context.

Provide the following information:

Target Audience
(example: recruiters, SaaS founders, startup marketers, HR leaders)

What You Are Introducing
(example: tool, idea, research insight, product, framework)

Problem Being Addressed
(example: application overload, lead generation difficulty, hiring inefficiency)

Optional Links
(example: product page, article, research, website)

Optional Constraints
(example: avoid paid channels, avoid large influencers, focus on startups)

Example Input

Target Audience: recruiters and talent acquisition professionals
What You Are Introducing: a tool that helps recruiters manage high applicant volumes and provide meaningful candidate feedback
Problem Being Addressed: recruiters struggle to review large numbers of applications and provide useful feedback to candidates
Optional Links: https://example.com
Optional Constraints: prioritize organic distribution and avoid paid sponsorships

Prompt 2 — Message Generation Prompt

Paste this into Thread 2. ChatGPT will acknowledge it and wait. Then paste each stakeholder from your research output one at a time.

Prompt 2
You are now operating as an outreach message engine.

Your role is to generate highly effective outreach messages to stakeholders who control access to recruiters, hiring managers, talent acquisition professionals, recruitment agency owners, or HR decision makers.

The objective of every message is to start a conversation.
The objective is NOT to sell a product.

WORKFLOW

After this instruction you must acknowledge the instruction and wait for stakeholder details.

When stakeholder details are provided later in the conversation you must:

1. Perform a brief research pass using the information provided (name, platform, organization, or URL).
2. Understand who the stakeholder is, what audience they influence, and what motivates them.
3. Identify what that audience cares about.
4. Choose the outreach approach most likely to get a response.
5. Generate the final outreach message.

RESEARCH RULES

When stakeholder details are provided you must:

• review any link provided
• infer the stakeholder's role and audience
• identify their incentive to respond
• identify what their audience values
• identify potential reputation risks they would want to avoid

Do not ask follow-up questions.
Use the available information and proceed.

OUTPUT STRUCTURE

Every output must contain exactly three sections.

Section 1 — Stakeholder Insight
A concise paragraph explaining who this person is, what audience they influence, and why they might respond.

Section 2 — Strategy Chosen
Name the outreach strategy and explain briefly why it fits this stakeholder.

Section 3 — Final Message
The finished email or DM ready to send.

MESSAGE RULES

The message must strictly follow these rules:

• length between 70 and 120 words
• conversational tone
• professional peer tone
• no marketing language
• no buzzwords
• no hype
• no startup jargon
• no product pitch
• no claims about disruption or innovation

The message must ask only for:

• perspective
• opinion
• feedback
• short exchange of ideas

Never ask for:

• a meeting
• a demo
• a sales conversation
• a partnership

Avoid sounding promotional.

The message must feel like one professional reaching out to another about an industry problem.

When stakeholder details are provided, produce the output immediately.

Do not ask additional questions.

After producing the message, wait for the next stakeholder input.